In the urge to set up a fantastic e-commerce store or a website that can be on Santa Claus Google’s good list, you may attempt to hurt your ranking. Here are a few things that could hurt your ranking and abolish your site into oblivion forever. Read and avoid making these mistakes.
· No cutting link-deals
You might be impatient to up your rankings, but resorting to illegal means, like buying links, according to Google is a badass crime. So ignore those ads that entice you with dreamy promises of innumerable links. They are spam sites and your site will be considered one too if you give in to that.
· No article marketing
Half a decade or more ago, article marketing was a bomb. The main intention was to create an article, make variations and pass them off as new articles. These varied dubious versions would then be submitted to different websites that exchange it for a link back to your site.
Over the years, though, with Google’s algorithm constantly getting better, it can fish out articles even with small variations. Articles that used to rank best earlier are on their downhill trek, because Google penalizes them for duplicate content and marks them as spam.
· Over usage of keywords
“Filling pages with keywords or numbers results in a negative user experience and can harm your site’s ranking,” says Google.It prides itself on user experience. Content with repeated keyword usage, will get you nowhere close to the top ranks. The simple answer as to what to do then is to just generate an awe-inspiring article, which makes it interesting and wait. It might take some time, but it would certainly yield benefits.
· Broken Links
“Check for broken links and correct HTML,” says Google Sites become impassive and get buried and are restructured, so the page you linked to earlier might not exist. A page with no broken links will rank better compared to a page with broken links. So, check your broken links with Google Webmaster Tools. Probably your rankings could up a bit too.
The bottom line is to start with some honesty and avoid manipulation. Simply go to our site to visit our seo services in India.